Pet Plus is a powder containing the nutrients and micronutrients our carnivorous pets would otherwise have eaten in the wild.
Raw food is full of enzymes. They are essential for life, so every living cell has plenty. As they are destroyed by heat, processed food has no enzymes, so the body has to make them in order to digest the food. This is an energy expensive process, and particularly hard work for the pancreas.
In Pet Plus, we’ve used Protease for protein digestion, Amylase for carbohydrate digestion, Lipase for fat digestion and ProCerelase for the digestion of vegetation.
On a processed food diet, these enzymes are critical for the proper digestion and assimilation of the nutrients, as enzymes are rendered inactive by the heating involved in the production of processed foods. Also, many processed foods are bulked out by cheap cereal based fillers which are very difficult for dogs and cats to digest.
Fed a raw food diet, the enzymes in Pet Plus help with the digestion of the raw food, especially the vegetation. Dogs and cats are not good at digesting vegetation. They would normally access most vegetable nutrition from the intestinal contents of their prey, where it has already been well chewed, partly digested and is full of vegetation-digesting enzymes and probiotics. So the ProCerelase is especially important.
Dogs And Cats Need Probiotics
Lactobacillus Acidophillus is one of the best probiotics for dogs and cats. It colonizes the gut easily, creates an environment that discourages pathogens and does not transfer antibiotic resistance, unlike some other probiotics. We decided not to use several different probiotics as they would then be competing with each other to colonize the gut, which would be rather silly.
Pets Need Prebiotics And Antioxidants
Fructo-Oligo Saccharides (FOS) are known to be the very best prebiotics, providing so much support for the existing healthy gut flora that supplying probiotics is almost unnecessary! We decided to do both with Pet Plus, to give our dogs and cats the best of both worlds! Frutafit Inulin IQ is the patented source of FOS we’ve chosen as it is plant based, very palatable and completely natural.
Alfalfa, wheat grass and barley grass have been pulverized and juiced then carefully dried so that all those fabulous nutrients, which would otherwise be hidden inside the cells, are preserved without chemicals and readily available to our pets. The beet root fibre is also a great source of fibre.
Together, these five ingredients are an essential support for the probiotics and provide an enormous number of antioxidants, vitamins, minerals and phytonutrients.
A fantastic source of antioxidants, resveratrols and numerous superfood micronutrients, the addition of bilberries to Pet Plus takes its range of health promoting activities up to a whole new level!
Safflower Petals And Flax Seed
Excellent sources of essential fatty acids, safflower petals and flax seeds supply the perfect balance of omega 3 and 6 for dogs and cats. They are also rich sources of antioxidants, vitamins, minerals and phytonutrients and support the probiotics.
Repelling parasites is the main role of the brewers yeast. It is also a marvellous source of B vitamins and many other important nutrients.
Coenzyme Q 10 (Ubiquinone)
Efficient energy production by the cells is critical for health. Coenzyme Q10 is an essential co-factor for the release of energy from food at the mitochondria, the energy powerhouses of every cell. This fuels all the body’s systems, enhancing the smooth running of the whole body, especially the immune system and the cardiovascular system.
Taurine And Liver
Taurine is essential for feline health so is provided in plenty in Pet Plus for Cats. We’ve also included some liver to prevent any problems with palatability, as our feline friends are sometimes rather careful about what they’ll eat, even when it’s so good for them!
Synergy With Nature
The key to successful nutritional supplementation is to use the ingredients found in nature in their whole form. There are at least 15,000 micronutrients in raw food which all work together, synergistically. If we isolate these to make individual vitamins, we are removing the very things we need! Always go for whole food based nutritional supplements and avoid isolates! Nature knows best!